Free
Course

Creating Marketing Assets with Generative AI Case Study

Use ChatGPT and DALL-E 3 to create various forms of marketing assets from product descriptions to company logos.

4.37 out of 5 stars
1,458 learners enrolled
  • Skill level

    Beginner
  • Time to complete

    Average based on combined completion rates — individual pacing in lessons, projects, and quizzes may vary
    <1 hour
  • Prerequisites

    None

About this course

This case study will help you develop your skills in using generative AI to assist in generating marketing assets. You will create the text and image assets of a juice company called VitaFruit Elixir. Once you complete this case study, you will be ready to use generative AI to help you in your marketing projects.

Skills you'll gain

  • create effective prompts for asset creation

  • how to use ChatGPT to create text assets

  • how to use DALL-E 3 to create image assets

Syllabus

The platform

Hands-on learning

Animated GIF of an AI provided error explanation within Codecademy's learning environment
An AI-generated hint within the instructions of a Codecademy project
Animated GIF of Codecademy's Job Readiness Checker tool generating a compatibility report for a senior software engineer role
Animated GIF of building a phone screen interview using Codecademy's Interview Simulator
A fill-in-the-blank JavaScript question in a Codecademy assessment

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Creating Marketing Assets with Generative AI Case Study course ratings and reviews

4.37 out of 5 stars
51 ratings
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  • The progress I have made since starting to use codecademy is immense! I can study for short periods or long periods at my own convenience - mostly late in the evenings.
    Chris
    Codecademy Learner @ USA
  • I felt like I learned months in a week. I love how Codecademy uses learning by practice and gives great challenges to help the learner to understand a new concept and subject.
    Rodrigo
    Codecademy Learner @ UK
  • Brilliant learning experience. Very interactive. Literally a game changer if you're learning on your own.
    John-Andrew
    Codecademy Learner @ USA

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  • Practice Projects

    Guided projects that help you solidify the skills and concepts you're learning.
  • Assessments

    Auto-graded quizzes and immediate feedback help you reinforce your skills as you learn.
  • Certificate of Completion

    Earn a document to prove you've completed a course or path that you can share with your network.