Free
Course

Prompt Engineering for Marketing

Leverage AI for marketing using prompt engineering with ChatGPT.

4.37 out of 5 stars
Start
2,190 learners enrolled

  • Skill level

    Beginner

  • Time to complete

    Approx. 1 hour

  • Certificate of completion

    Included with paid plans

  • Prerequisites

    None

About this course

Whether you are a marketing professional or just have a product to market, AI models can help you plan and execute an effective marketing strategy. In this course, you will learn prompt engineering techniques to leverage ChatGPT in marketing. By the end of the course, you will have the beginning of your own prompt library for working with ChatGPT.

Skills you'll gain

  • Write clear and effective AI prompts

  • Establish prompt purpose and context

  • Understand and avoid common AI pitfalls

Syllabus

Start
The platform

Hands-on learning

Don’t just watch or read about someone else coding — write your own code live in our online, interactive platform. You’ll even get AI-driven recommendations on what you need to review to help keep you on track.
Animated demonstration of running code in Codecademy's learning environment
Meet the creator of the course
Meet the full team
Ada Morse
Data Science Instructional Designer at Codecademy
Ada is a Data Science Instructional Designer at Codecademy. Her background is in mathematics, with a Ph.D. focused on the design of self-assembling DNA nanostructures. Ada has worked on courses across our Data Science catalog, covering topics including Python, Excel, and Data Engineering.
Meet the full team

Prompt Engineering for Marketing course ratings and reviews

4.37 out of 5 stars
115 ratings
  1. 5 stars
  2. 4 stars
  3. 3 stars
  4. 2 stars
  5. 1 star
  • The progress I have made since starting to use codecademy is immense! I can study for short periods or long periods at my own convenience - mostly late in the evenings.
    Chris
    Codecademy Learner @ USA
  • I felt like I learned months in a week. I love how Codecademy uses learning by practice and gives great challenges to help the learner to understand a new concept and subject.
    Rodrigo
    Codecademy Learner @ UK
  • Brilliant learning experience. Very interactive. Literally a game changer if you're learning on your own.
    John-Andrew
    Codecademy Learner @ USA

Our learners work at

  • Google Logo
  • Meta Logo
  • Apple Logo
  • EA Logo
  • Amazon Logo
  • IBM Logo
  • Microsoft Logo
  • Reddit Logo
  • Spotify Logo
  • Uber Logo
  • YouTube Logo
  • Instagram Logo

Unlock additional features with a paid plan

  • Practice Projects

    Guided projects that help you solidify the skills and concepts you're learning.

  • Assessments

    Auto-graded quizzes and immediate feedback help you reinforce your skills as you learn.

  • Certificate of Completion

    Earn a document to prove you've completed a course or path that you can share with your network.
See pricing and plans

Join over 50 million learners and start Prompt Engineering for Marketing today!

Start

Frequently asked questions about Prompt Engineering for Marketing

  • Prompts are what we input to a large language model like ChatGPT. Prompt engineering is the art of designing prompts that result in the most effective output from ChatGPT.