Prompt Engineering for Marketing
Leverage AI for marketing using prompt engineering with ChatGPT.
Skill level
BeginnerTime to complete
Approx. 1 hourCertificate of completion
Included with paid plansPrerequisites
None
About this course
Whether you are a marketing professional or just have a product to market, AI models can help you plan and execute an effective marketing strategy. In this course, you will learn prompt engineering techniques to leverage ChatGPT in marketing. By the end of the course, you will have the beginning of your own prompt library for working with ChatGPT.
Skills you'll gain
Write clear and effective AI prompts
Establish prompt purpose and context
Understand and avoid common AI pitfalls
Syllabus
Prompt Engineering for Marketing
Leverage AI in marketing using prompt engineering.
Hands-on learning
Don’t just watch or read about someone else coding — write your own code live in our online, interactive platform. You’ll even get AI-driven recommendations on what you need to review to help keep you on track.

Prompt Engineering for Marketing course ratings and reviews
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- The progress I have made since starting to use codecademy is immense! I can study for short periods or long periods at my own convenience - mostly late in the evenings.ChrisCodecademy Learner @ USA
- I felt like I learned months in a week. I love how Codecademy uses learning by practice and gives great challenges to help the learner to understand a new concept and subject.RodrigoCodecademy Learner @ UK
- Brilliant learning experience. Very interactive. Literally a game changer if you're learning on your own.John-AndrewCodecademy Learner @ USA
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Practice Projects
Guided projects that help you solidify the skills and concepts you're learning.Assessments
Auto-graded quizzes and immediate feedback help you reinforce your skills as you learn.Certificate of Completion
Earn a document to prove you've completed a course or path that you can share with your network.
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StartFrequently asked questions about Prompt Engineering for Marketing
Prompts are what we input to a large language model like ChatGPT. Prompt engineering is the art of designing prompts that result in the most effective output from ChatGPT.