Prompt Engineering for Marketing
Leverage AI for marketing using prompt engineering with ChatGPT.
Time to completeAverage based on combined completion rates — individual pacing in lessons, projects, and quizzes may vary<1 hour
Certificate of completionIncluded with paid plans
About this course
Whether you are a marketing professional or just have a product to market, AI models can help you plan and execute an effective marketing strategy. In this course, you will learn prompt engineering techniques to leverage ChatGPT in marketing. By the end of the course, you will have the beginning of your own prompt library for working with ChatGPT.
Skills you'll gain
Write clear and effective AI prompts
Establish prompt purpose and context
Understand and avoid common AI pitfalls
Prompt Engineering for Marketing course ratings and reviews
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- The progress I have made since starting to use codecademy is immense! I can study for short periods or long periods at my own convenience - mostly late in the evenings.ChrisCodecademy Learner @ USA
- I felt like I learned months in a week. I love how Codecademy uses learning by practice and gives great challenges to help the learner to understand a new concept and subject.RodrigoCodecademy Learner @ UK
- Brilliant learning experience. Very interactive. Literally a game changer if you're learning on your own.John-AndrewCodecademy Learner @ USA
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Frequently asked questions about Prompt Engineering for Marketing
Prompts are what we input to a large language model like ChatGPT. Prompt engineering is the art of designing prompts that result in the most effective output from ChatGPT.
The 6 Rules of Writing Effective AI Prompts
From learning new programming languages to creating marketing campaigns, there are tons of ways AI can make your job easier. But getting good results hinges on writing good prompts.
A good prompt gives a large language model (LLM) a starting point to figure out what to create, says Ada Morse, a Senior Instructional Designer at Codecademy. Prompt engineering is the art of designing prompts that result in the most effective output from AI models. Ahead, Ada breaks down some of the basics of AI prompt writing. These are general guidelines that will help optimize your results no matter what you’re working on. For a more in-depth look at prompt engineering, check out our Prompt Engineering for Marketing course.
Join over 50 million learners and start Prompt Engineering for Marketing today!
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Practice ProjectsGuided projects that help you solidify the skills and concepts you're learning.
AssessmentsAuto-graded quizzes and immediate feedback help you reinforce your skills as you learn.
Certificate of CompletionEarn a document to prove you've completed a course or path that you can share with your network.